eCommerce Marketing Resources

Enjoy and share freely!

The CruftFinder SEO Tool

[You will be prompted to make your own copy.]

Use this tool to find and remove various URL strings, titles, content, and query parameters that could be holding your site back.

eCommerce Marketing Playbook

Get access to nine winning tactics for SEO, PPC, and Conversion Optimization so you can run the right “plays” to market your eCommerce site.

Sample Materials Kit

We believe in transparency so our clients know they can trust Inflow as their partner. Check out some of our sales and reporting materials.

Conversion Optimization Best Practices Research

Find out what the top eCommerce brands are doing to improve conversion rates with this data set and report.

eCommerce Content Audit Toolkit

Get this ultimate toolkit and you’ll be on the way to understanding your site like never before.

Inbound for eCommerce Checklist

This checklist outlines what materials are needed for a successful Inbound Marketing campaign.

eCommerce Conversion Optimization Testing

Learn how to properly test eCommerce sites for better conversions. No more testing uncertainty!

eCommerce Copywriting Guidelines

Beef up your copy with this instructional manual specifically designed to increase organic traffic and conversions.

SEO Risk Assessment Workbook

Get an in-depth and comprehensive understanding of the possible risks of penalty your site may be facing with this workbook.

eCommerce Link Building Guide

Everything you need to know about getting links to your eCommerce site. By link building expert, Alex Juel.

Pinterest 101

Learn how to quickly set up and manage your business Pinterest account using best practices.

Facebook for eCommerce

Establish a Facebook page for your business using this handy guide of best practices, from setup to posting.

Persona Topic Matrix

The Persona Topic Matrix helps you quickly identify important content gaps.

13 International SEO Mistakes

International SEO mistakes can be deadly to your bottom line. Avoid making them with this checklist.

Traffic Drop Checklist

Sudden drop-off with your eCommerce site traffic? Our Traffic Drop Checklist will help you cover all the bases, from “is it plugged in” questions to advanced analysis.

Mobile SEO

This guide to the technical side of mobile SEO explains a few highly important concepts you should consider when choosing how to handle mobile optimization.

Email Acquisition Tips

If you’d like to capture email addresses from non-purchasing traffic on an eCommerce site, these strategies are for you.

Work Breakout Template

Get your team ready to tackle Inbound Marketing projects with this great work breakout template.

5 PDP Cheat Sheet

Trouble with converting certain product pages? Fix low converting pages with this handy cheat sheet!

Out of Stock SEO Flowchart

Not sure how to manage your out-of-stock items for optimal SEO? This flowchart will help you decide.

Social Media Strategy Planning Workbook

A strong social media strategy can help increase traffic to your site, build a loyal customer base, and boost your ROI. This workbook will guide you through every step to develop an organic social strategy for your business.

More to come…

Want us to share something in particular?

Get in touch and let us know!