Insights - An eCommerce Blog by the Marketing Experts at Inflow
Posted by Devon Cox on September 19th, 2019

We present 2 case studies that show how measuring conversion rate by channel and seasonality are required to properly understand your conversion rate. Includes conversion rate numbers by channel. Read More

Posted by Alex Juel on September 17th, 2019
Long Tail Keywords for eCommerce: Our Advanced Strategies to Rank for and Profit from Them

Get your products on page 1 of Google using these overlooked strategies for turning long tail keywords into eCommerce sales. Read More

Posted by Shaun Elley on September 16th, 2019
eCommerce Growth Study: How We Segmented PPC by Seasonality for a 103% Profit Increase

Increase profit and reduce advertising costs by segmenting PPC campaigns by seasonality. Read More

Posted by Tim Hampton on September 15th, 2019
21 Field-Tested Strategies to Increase Live Chat eCommerce Conversions

Increase sales, conversions, and revenue by optimizing your live chat for eCommerce conversions. Read More

Posted by Devon Cox on September 5th, 2019
Best In Class eCommerce Homepages

In this post, we will break down what a best-in-class eCommerce homepage looks like, according to our conversion optimization best practices research. We compared the conversion optimization features and tactics used on over 20 of the top eCommerce sites out there, and put them into a matrix so marketers can easily identify best practices, emerging Read More

Posted by Andrew Halfman on August 27th, 2019

We’ll share the exact process we followed to increase Artisan’s ROAS from 0 to 29.5 in just 3 months ⁠— roughly, for every dollar spent on the campaign, they got almost $30 back. Read More

Posted by Mike Belasco on August 14th, 2019
Our Strategy for Building One of the Best eCommerce Agencies

Inflow focuses on creating a calm working environment, a roster of good-fit clients, and an ethos of natural growth. These are key ingredients for building the best eCommerce agency. Read More

Posted by Tory Gray on July 30th, 2019
5 Phase eCommerce Website Migration Checklist: Keep Your Traffic!

Review this eCommerce website migration checklist before you migrate to a new platform to keep your SEO. Read More

Posted by Olivia Smith on July 8th, 2019

Proven tips to implement inbound call conversion tracking software to track and optimize phone calls, get insights to improve marketing ROI and revenue. Read More

Posted by Andrew Halfman on June 17th, 2019
Our New eCommerce Facebook Ads Strategy for Finding New Audiences with High ROAS

Here’s a framework for structuring eCommerce Facebook Ad campaigns, which can achieve 3x ROAS while targeting top-of-funnel audiences in a new way. Read More

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