Inflow: eCommerce Marketing Agency

Insights from eCommerce Marketing Experts

Our must-read posts

Long Tail Keywords for eCommerce: Our Advanced Strategies to Rank for and Profit from Them

Long Tail Keywords for eCommerce: Our Advanced Strategies to Rank for and Profit from Them

Get your products on page 1 of Google using these overlooked strategies for turning long tail keywords into eCommerce sales.

5 Phase eCommerce Website Migration Checklist: Keep Your Traffic!

eCommerce Migration Checklist: How to Migrate Your Website Without Losing Your SEO

Review this eCommerce website migration checklist before you migrate to a new platform to keep your SEO.

More of our favorite posts

5 Phase eCommerce Website Migration Checklist: Keep Your Traffic!

eCommerce Migration Checklist: How to Migrate Your Website Without Losing Your SEO

A Simple eCommerce SEO Tactic We Used to Help Drive 46% More Traffic to Category Pages Over 18 Months

A Simple eCommerce SEO Tactic We Used to Help Drive 46% More Traffic to Category Pages Over 18 Months

Case Study: How Pruning This Online Store’s Blog Boosted Strategic Content Revenue by 64%

Google Shopping: How to Set Up, Optimize, and Execute Your Campaigns

Google Shopping: How to Set Up, Optimize, and Execute Your Campaigns

Our most recent posts

Facebook Ads: A Recipe for Success

Posted By Andrew Halfman on

By now, we’re sure, most marketing teams have tried running Facebook Ads. According to Facebook as of 2019, there are over 7 million active advertisers on the platform and it’s not surprising because Facebook ads continue to provide a massive return on investment when properly run, especially in the eCommerce space. Social media has begun …

Facebook Ads: A Recipe for SuccessRead More

Case Study: How to Evaluate Google Automated Bidding vs Manual Bidding to Improve ROAS & Profitability

Posted By Shaun Elley on

If there’s one thing you should know about our team here at Inflow it’s this: We love running tests and using data to back-up our insights. We hate navigating blindly and hoping for the best. That’s why for us it was exciting to have the opportunity to test manual PPC bidding vs automated bidding. The …

Case Study: How to Evaluate Google Automated Bidding vs Manual Bidding to Improve ROAS & ProfitabilityRead More

Thin & Duplicate Content: SEO Guide for eCommerce Sites

Posted By Dan Kern on

Editor’s Note: This post was originally published in November of 2013. While a lot of the original content still stands, algorithms and strategies are always changing. So our team has updated this post for 2020 and we hope that it will continue to be a helpful resource. For eCommerce SEO professionals, issues surrounding duplicate content, …

Thin & Duplicate Content: SEO Guide for eCommerce SitesRead More

Case Study: How Two Facebook Ads Generated Seven Months of B2C Sales in 30 Days

Posted By Andrew Halfman on

In digital marketing, you never make promises you can’t keep or set goals you can’t reach. But sometimes ad copy, the right message, and opportunity line up to produce results that blow away any conventional expectations.  Today, we’re sharing an incredible case study about a client of ours, Seltzer Goods. They’re a B2C brand that …

Case Study: How Two Facebook Ads Generated Seven Months of B2C Sales in 30 DaysRead More

How to Use a Marketing Audit to Pivot Your Digital Strategy

Posted By Everett Sizemore on

Marketing audits have evolved as websites and online businesses have grown in complexity. It’s not enough to do a single comprehensive “SEO Audit” to analyze the digital health of a business.  A comprehensive marketing audit takes the individual aspects of an online business and breaks them down into different audits that provide deeper insights into …

How to Use a Marketing Audit to Pivot Your Digital StrategyRead More

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