Sara Downey Robinson, Contributor - Inflow

Sara Downey Robinson

 

sara downey robinson

Sara Downey Robinson is a contributor for Inflow.

Posted by Sara Downey Robinson on December 13th, 2016
social commerce instagram ads

We’ve seen a record number of businesses using Instagram as a platform for direct and indirect sales opportunities this holiday season. Instagram has 500 million active monthly users. What’s great is that Instagram is now a live shopping site for some brands, and it’s likely a full rollout will make it a reality for all Read More

Posted by Sara Downey Robinson on July 19th, 2016
ecommerce and periscope app

Periscope for eCommerce: A Perfect Pair Listen up, eCommerce brands! The early adopter gets the worm. Periscope has more than 10 million users. However, nowhere near that many are online streaming broadcasts, so if you are creating compelling, kickass content, then you actually have a chance of rising above the noise on Periscope. So, is Read More

Posted by Sara Downey Robinson on June 14th, 2016
pinterest profile management

In this post and accompanying guide, you’ll get everything you need to start using Pinterest like an expert, from account setup basics and best practices to optimize your brand profile, to tactics that will help you track performance and improve your Pinterest campaigns. Just like hundreds of millions of users, I love Pinterest for content Read More

Posted by Sara Downey Robinson on May 12th, 2016
facebook 101

Facebook eCommerce Page Setup and Best Practices Facebook is one of the most important places for a brand to have a strong presence. But what do you do to make sure you have a good presence and are not just one of the millions of brands creating noise out there?   Arguably, there are two Read More

Posted by Sara Downey Robinson on April 22nd, 2016
small business award from denver business journal

  Inflow was honored by the Denver Business Journal as part of the inaugural Small Business Awards on April 19, 2016. This award sought out to recognize small businesses that have excelled. The awards were broken down into tiers according to the number of employees a given company reports. Inflow placed fifth in the employee tier category of 21-29 Read More

Posted by Sara Downey Robinson on September 24th, 2015
Ways to Build More eCommerce Brand Evangelists Pt. 2

Exploring the multitudes of ways emails and employees create eCommerce brand evangelists would require its own blog. There are so many tactics and types of emails a company could send, that to really dissect how each one works, would be a massive read. Instead, I want to touch on a couple of ways that take little effort, Read More

Posted by Sara Downey Robinson on August 18th, 2015
Ways to Build More eCommerce Brand Evangelists Pt. 1

The brand evangelist. Quite possibly one of the most valuable assets to any eCommerce company. Your Unicorns and Why You Want Them I’m personally an evangelist for a few brands.  Sanuk shoes, Boga Yoga Paddle Boards, LaCroix (currently obsessed), True Detective Season 2 (it WAS better, you guys) and Amazon. I buy 98% of all Read More

Posted by Sara Downey Robinson on August 13th, 2015
inflow debuts on inc 5000 in 2015

Inflow is thrilled to announce that we have been named to the 34th Annual 2015 Inc. 5000 List of the fastest-growing private companies in America. Inflow ranked at #2368 for the company’s debut position on the list. Over the last three years, Inflow has seen a growth of 161% as well as created 14 new jobs Read More

Posted by Sara Downey Robinson on June 23rd, 2015
mannequins in a window at the mall

Word of mouth (WOM) is probably the best of the best when it comes to marketing. WOM for brands can have a ripple effect. One person falls head over heels for a brand or product and sings the praises of said brand or product. Several friends and family of the first person then decide to Read More

Posted by Sara Downey Robinson on June 9th, 2015
buyable pins

Nearly every single night I do what millions of others do. I grab my iPad and launch my Pinterest app. It’s my way of unwinding from the day. Sure, I’d love to go old-school and read a book for 10 minutes, but I’ve been looking at content for work, Paw Patrol, house logistics, calendar after Read More

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