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10 Holiday PPC Advertising Strategies for 2024

By Jeremiah Zgliczynski on September 11, 2024

Get your paid search campaigns in shape with our 10 holiday PPC tips for eCommerce businesses.

Google Performance Max 101: Setting Up Your Campaigns for Success

By Mike Ryan on August 30, 2024

Learn more about Google's automated campaign type and how it's been performing for Inflow's clients in this comprehensive guide.

14 eCommerce Google Ads Strategies to Improve Your ROAS in 2024

By Shaun Elley (Alumni) on July 29, 2024

Discover our favorite strategies for improving Google Ads eCommerce performance, covering Shopping Ads, Search Ads, and more.

Your 2024 Guide to Google Ads Competitor Research: 9 Tools to Use

By Neil Robertson (Alumni) on July 16, 2024

Discover how to "spy" on your Google Ads competition with these nine tools for competitor research.

How to Do a Google Ads Audit: Step-by-Step Guide

By Jeremiah Zgliczynski on January 24, 2024

Identify opportunities to improve your ROAS by following our Google Ads audit process.

eCommerce Performance Max Case Study: 76.3% Increase in Google Ads Revenue

By Mike Ryan on April 25, 2023

Learn how Inflow's paid search team helped KEH Camera achieve a 76% increase in revenue and 44% increase in transactions with Performance Max.

How to Use Google Ads Automation: 4 Winning Strategies for eCommerce Sites

By Neil Robertson (Alumni) on February 17, 2023

Discover which automated Google Ads strategies can help you gain on the competition and increase your eCommerce sales.

Google Ads Manual Bidding Removal & What It Means for Your Marketing Strategy

By Michael Block (Alumni) on January 30, 2023

With Google pushing automated CPC bidding and eventually removing manual CPC bidding altogether, how will this impact your marketing strategy? We give you our expert thoughts.

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