SEO Strategy

SEO Case Study: 77% Increase in Organic Website Sessions for a Local Lender

By Julia Morris on February 3, 2025

Learn how a strategic SEO content marketing plan and technical website migration helped a Colorado-based money lender generate 77% more website traffic.

Google Algorithm Update History: How Organic Search Continues to Change

By Mandy Mangold on January 6, 2025

Learn about all the latest Google algorithm updates and their effects on organic search performance with this comprehensive guide.

How a Medical E-E-A-T SEO Strategy Increased Organic Revenue by 300%

By Joel Oquendo (Alumni) on December 11, 2024

We show you how we used E.A.T. SEO strategies to improve our eCommerce client’s site, leading to a 300% increase in organic revenue.

How to Recover from a Google Algorithm Update: Step-by-Step Analysis Guide

By Alex Juel (Alumni) on December 10, 2024

Was your website affected by the most recent Google update? Follow our step-by-step process to find out.

The Power of an SEO Content Refresh: 268% Increase in Organic Clicks

By Mandy Mangold on November 21, 2024

Learn how our SEO team's content refresh strategy boosted organic clicks and impressions to EarthKind's top blog articles — and how you can achieve similar results.

Google Search Generative Experience: 8 SEO Tips for Your Website

By Kate Miller (Alumni) on June 14, 2024

Find out how Google’s Search Generative Experience (AI Overviews) is expected to impact your organic website performance — and what strategies we recommend to minimize its impacts.

5 Image SEO Best Practices to Enhance Visibility & Improve Organic Performance

By Lindsay Haskell on February 5, 2024

With SGE on the horizon, proper SEO image optimization will improve your visibility and placement of content in the SERPs. Get started with these five best practices from our team.