Here are 15 specific eCommerce SEO strategies for mid-2018 — based on research we’ve gathered from some of the top experts in SEO. Read More
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Here are 15 specific eCommerce SEO strategies for mid-2018 — based on research we’ve gathered from some of the top experts in SEO. Read More
In this article, we’re going to explain how we got a 100/100 score in Google PageSpeed Insights for both desktop and mobile — using a process we’re calling RAMPT. RAMPT stands for Revised AMP Template, where AMP refers to Google’s mobile page-speed program. As you’ll see, our process works for any website and any device Read More
Many businesses inadvertently get in their own way and overspend on both branded search campaigns and general campaigns. The good news is: finding and fixing this issue is a straightforward process. In this article, we’re going to show you how to see if you’re accidentally overspending on campaigns (and how to fix it). Read More
Editor’s Note: This post was originally published in November of 2013. While a lot of the original content still stands, algorithms and strategies are always changing. So our team has updated this post for 2018 and we hope that it will continue to be a helpful resource. For eCommerce SEO professionals, issues surrounding duplicate content, Read More
Inflow’s SEO team has worked with dozens of eCommerce platforms. The majority of platforms our clients use are homegrown in varying states of quality as it relates to search engine optimization. Overtime, clients may “rebuild” their platforms to update the technology which can present an opportunity to improve upon long-term SEO. We’ve put together this Read More
This past week, 20,999 other professionals and I had the wonderful opportunity to attend Hubspot’s Inbound Marketing & Sales conference in Boston, MA. While there, I sat in 11 insightful sessions, 2 spectacular spotlights, and 4 fantastic keynotes, and I learned a lot! I thought I would share just a few highlights. Larry Kim’s Crazy Read More
Cruft is a word used by developers to describe superfluous, messy code. None of them actually write code like that. Only the developer before them does. Not sure how that works? Me neither. But in SEO it works much the same way. Our first job with a new site is usually to clean up all Read More
What’s easier than building new external links? Building links into your existing ones. You may be surprised at the effectiveness at getting more “link juice” (i.e., PageRank) to flow into key pages with this play. Find out more about the Link Link play below, as seen in our eCommerce Marketing Playbook! About the Play Linkbuilding Read More
Performing a content audit to determine which pages should be improved and which should be removed/pruned from Google’s index is an effective and scalable SEO tactic that Inflow has written extensively about in publications like Moz, the Oracle blog, and blogs by Kevy, Kapost, Shopify, Lemonstand, BigCommerce, and more. Part of our eCommerce Marketing Playbook, Read More
