eCommerce SEO Blog - Inflow Search Engine Optimization Insights

SEO

Get the latest news, strategies, tactics and search engine optimization (SEO) tips from the Inflow eCommerce blog. Learn more about our eCommerce SEO services.

Posted by Brian Gillespie on December 3rd, 2019
Monetate vs Certona: A Comparison of Kibo’s eCommerce Personalization Platforms

See our breakdown of Kibo’s Monetate vs Certona to know the difference between each personalization platform. Read More

Posted by Michael Kuehn on November 26th, 2019

Here we outline our method to personalize eCommerce sites using just Google Analytics and simple cookies. No elaborate third party tools required. Read More

Posted by Tory Gray on November 14th, 2019
Why Content Quality Matters for Your eCommerce Website

Do you want to keep the traffic from search engines coming to your eCommerce website? Competing search results along with Google’s periodic updates can cause organic traffic and corresponding sales to go down: The image above shows the year-to-year difference in clicks for search queries on a “money page” that was getting traffic and driving Read More

Posted by Olivia Smith on November 1st, 2019
[Case Study] Our Winning PPC Strategy for eCommerce: How We Increased Our ROAS for Google Ads by 76%

Increase your PPC ROAS and spend less on ads with the strategies in this eCommerce PPC case study. Read More

Posted by Neil Robertson on October 30th, 2019
Google Ads Automation for eCommerce: 4 Winning Strategies for Your Online Store

Google’s automated ad types are becoming practically required for eCommerce brands to retain their competitive edge in PPC. Google is moving toward automation for a few reasons: As more people use Google’s search engine for shopping, Google wants to find the relevant ad type to show depending on how somebody is searching. To accomplish this, Read More

Posted by Alex Juel on October 10th, 2019
SEO Mistakes: The 6 Worst Errors for eCommerce

Even our experts were confounded by these 6 eCommerce SEO errors. Avoid these mistakes for your online store. Read More

Posted by Alex Juel on September 17th, 2019
Long Tail Keywords for eCommerce: Our Advanced Strategies to Rank for and Profit from Them

Get your products on page 1 of Google using these overlooked strategies for turning long tail keywords into eCommerce sales. Read More

Posted by Tory Gray on July 30th, 2019
5 Phase eCommerce Website Migration Checklist: Keep Your Traffic!

Review this eCommerce website migration checklist before you migrate to a new platform to keep your SEO. Read More

Posted by Mandy Mangold on June 6th, 2019
A Simple eCommerce SEO Tactic We Used to Help Drive 46% More Traffic to Category Pages Over 18 Months

Here’s how adding descriptions to the top of eCommerce category pages helped drive 46% more organic traffic over an 18 month period. Read More

Posted by Tory Gray on May 21st, 2019

For the subject of this case study, one of our clients benefited with a 64% increase in strategic content revenue after we helped to prune their blog content. Read on to learn more! Read More

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