eCommerce Conversion Optimization & CRO Testing Blog

Pre-Holiday Code Freeze Best Practices for eCommerce Site Optimization in 2021

By Michael Kuehn on September 22, 2021

Before you freeze your site code for this year's holiday shopping season, follow these best practices to ensure your site is fully optimized.

10 Holiday eCommerce Conversion Optimization Strategies for 2021

By Devon Cox on August 18, 2021

Optimize your eCommerce site for holiday conversions with our 10 strategies for maximizing your conversion rate on Black Friday, Cyber Monday, and more.

eCommerce Homepage Best Practices for Conversion Optimization

By Devon Cox on February 8, 2021

After comparing conversion features across top eCommerce sites, we identified 9 homepage best practices you must have on your site in 2021.

PPC Management Software for eCommerce: Is It Worth It?

By Caesar Barba on March 24, 2020

Should you invest in a PPC management software platform? This post will help you decide if these tools are worth it.

Magento to BigCommerce Migration Guide: How to Replatform Quickly and Painlessly

By Brian Gillespie (Alumni) on March 9, 2020

Are you currently on Magento 1? This guide will make the Magento to BigCommerce migration process a lot easier for you to manage. Read now!

Case Study: We Tested an eCommerce Trust Badge That Got More Checkout Conversions Than Norton and McAfee

By Brian Gillespie (Alumni) on January 7, 2020

The best trust badge for eCommerce is...

Shopify Plus vs Magento 2 Commerce (Magento Enterprise): Which Platform is Best for Your eCommerce Business?

By Brian Gillespie (Alumni) on December 9, 2019

This in-depth comparison between Shopify Plus and Magento 2 Commerce will clarify when to use each platform.

Monetate vs Certona: A Comparison of Kibo’s eCommerce Personalization Platforms

By Brian Gillespie (Alumni) on December 3, 2019

See our breakdown of Kibo's Monetate vs Certona to know the difference between each personalization platform.

eCommerce Personalization Strategies Using Google Analytics and Other Free Tools

By Michael Kuehn on November 26, 2019

Here we outline our method to personalize eCommerce sites using just Google Analytics and simple cookies. No elaborate third party tools required.

The 5 Worst eCommerce A/B Testing Mistakes to Watch out for

By Brian Gillespie (Alumni) on November 18, 2019

Make sure your eCommerce A/B Testing results are 100% accurate with our checklist!

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