Digital Marketing Trends

Building Your 2024 Holiday eCommerce Marketing Strategy: How to Increase Sales, Revenue, & Customer Loyalty

By Jen Holzman on September 10, 2024

Set your eCommerce website up for success in 2024 with this list of tips, tricks, and recommended strategies from our digital marketing experts.

Google Algorithm Update History: How Organic Search Continues to Change

By Mandy Mangold on September 5, 2024

Learn about all the latest Google algorithm updates and their effects on organic search performance with this comprehensive guide.

Google Performance Max 101: Setting Up Your Campaigns for Success

By Mike Ryan on August 30, 2024

Learn more about Google's automated campaign type and how it's been performing for Inflow's clients in this comprehensive guide.

Google Search Generative Experience: 8 SEO Tips for Your Website

By Kate Miller on June 14, 2024

Find out how Google’s Search Generative Experience (AI Overviews) is expected to impact your organic website performance — and what strategies we recommend to minimize its impacts.

Server Side Tracking: The Future of Data Collection in a Cookie-less World

By Bojan Mareljic on June 4, 2024

Learn how server-side GTM tagging can enhance data accuracy, security, and website performance.

Announcing: Inflow’s eCommerce Best in Class 2024 Report – Conversion Optimization Features

By Jen Holzman on April 23, 2024

Inflow’s eCommerce Best in Class 2024 Report is now available to download! Read it today to learn what top retailers are doing with UX, CRO, and more.

5 Image SEO Best Practices to Enhance Visibility & Improve Organic Performance

By Lindsay Haskell on February 5, 2024

With SGE on the horizon, proper SEO image optimization will improve your visibility and placement of content in the SERPs. Get started with these five best practices from our team.