Content Marketing

Content Consolidation for SEO: Benefits, How To & Examples

By Alex Juel on July 18, 2022

Learn how your eCommerce site can benefit from content consolidation and pruning — and follow our step-by-step process to get started

How to Create an SEO Content Brief: Free Downloadable Template

By Cesar Tellez on July 11, 2022

In our how-to guide on creating SEO content briefs, we give you a step-by-step process, a successful case study, and a free downloadable template.

How to Perform a Content Audit on Your eCommerce Site

By Alex Juel on May 10, 2022

Use our complete, step-by-step content audit guide to evaluate your eCommerce website content and find areas for improving traffic, revenue, and more.

How to Use Commercial Intent Keywords for Increased eCommerce Sales

By Sean Salamone on December 27, 2021

We show you how to determine search intent and create optimized content that drives traffic and sales for your eCommerce site.

5 Digital PR Strategies for eCommerce Businesses

By Kate Miller on December 13, 2021

We explain how digital PR can give your business's link-building campaigns a boost, including five strategies to try.

The How & Why to Performing a Competitor Gap Analysis

By Mandy Mangold on November 22, 2021

Find out how a content gap analysis can uncover big opportunities for your eCommerce website with our complete guide.

How to Scale eCommerce Product Copywriting: 6 Easy Steps

By Kate Miller on September 8, 2021

Simplify your eCommerce product copywriting with our six-step process, including seven AI copywriting tools you can use to reduce your workload.

Guide to Content Writing for eCommerce Websites: How to Boost Your Traffic and Sales

By Kate Miller on April 20, 2021

Check out our actionable tips on developing eCommerce content that drives traffic and improves rankings to your product and category pages.

Developing the Right Content Strategy for eCommerce Websites

By Dan Kern (Alumni) on January 4, 2021

We guide you through how to create a complete content strategy for your online store and the tactics available to take your eCommerce website to the next level.

An SEO’s Perspective: How to Scale Quality Content Production

By Tory Gray on March 26, 2019

A professional SEO consultant on how to scale content production (in particular for eCommerce websites) while still maintaining quality standards and complying with Google's E-A-T.

Content Marketing

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