Content Marketing

SEO Case Study: 77% Increase in Organic Website Sessions for a Local Lender

By Julia Morris on February 3, 2025

Learn how a strategic SEO content marketing plan and technical website migration helped a Colorado-based money lender generate 77% more website traffic.

The Power of an SEO Content Refresh: 268% Increase in Organic Clicks

By Mandy Mangold on November 21, 2024

Learn how our SEO team's content refresh strategy boosted organic clicks and impressions to EarthKind's top blog articles — and how you can achieve similar results.

Prime-Grade Content Marketing: How a New Blog Increased Organic Traffic by 75%

By Sean Salamone on September 19, 2024

Learn how a strategic SEO blog helped eCommerce brand Allen Brothers increase traffic by 75% and generate 123% more organic clicks.

How to Quickly Create Detailed Audience Personas on a Budget [Free Template]

By Everett Sizemore (Alumni) on January 29, 2024

Learn how to create audience personas for your business using Inflow’s abbreviated process. Download our free templates and get started today.

Persona Topic Matrix: A Content Gap Analysis Template

By Everett Sizemore (Alumni) on December 20, 2023

Learn how to use Inflow’s persona-based content gap analysis tool to easily identify content opportunities based on audience segment, interest and buying stage.

eCommerce Copywriting Guide: How to Boost Your Store’s Traffic & Sales in 2023

By Kate Miller (Alumni) on May 12, 2023

Check out our actionable tips on developing eCommerce content that drives traffic and improves rankings to your product and category pages.

21 eCommerce Content Marketing Examples to Use for Your Online Business

By Kate Miller (Alumni) on April 17, 2023

Check out the best examples of eCommerce content marketing as we detail the types of content needed for a successful online store.

19 YouTube SEO Best Practices for Increasing Traffic & Views

By Lindsay Haskell on March 20, 2023

Optimize your videos for more views and organic traffic with this list of proven SEO tips for YouTube.

Develop the Best Content Strategy for Your eCommerce Website with these 5 Steps

By Kate Miller (Alumni) on March 9, 2023

We guide you through how to create a complete content strategy for your online store and the tactics available to take your eCommerce website to the next level.