Discover how to "spy" on your Google Ads competition with these nine tools for competitor research.

Are eCommerce companies too reliant on paid ads? Will they saturate their market? We weigh in on these questions and more.

Find out what your eCommerce brand can learn about Google Ads budgeting from our 7-figure campaign spend strategy.

What should you do if you're running PPC ads — and your products go out of stock? We share our preemptive strategies to prevent wasted ad spend.

Many eCommerce businesses overspend on branded search and general campaigns. We offer a solution for identifying and fixing that problem in two simple steps.

Find out how our free Google Shopping Insights tool can help you evaluate your seasonal performance. Use it to adjust and optimize your paid campaigns today.

We're sharing the latest COVID-19 impacts on eCommerce marketing KPIs to help you stay ahead with your own eCommerce marketing.

Top-performing text-based eCommerce ads all have one thing in common: relevancy. In this article, we’ll show you four best-practices we use with our clients.

We worked an eCommerce site that sells plus-size lingerie (whose name we’ve withheld to protect their privacy) to increase conversion rate and revenue from its Google Shopping campaigns. The numbers we generated for them were:

1. Conversion rate: increased 116%
2. Revenue:

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The last few months have produced an increase in requests for PPC audits here at Inflow. We’re not sure why the growing trend but two reasons stand out:

1. What should we be doing for the holiday season?

2. We …