A Simple eCommerce SEO Tactic We Used to Help Drive 46% More Traffic to Category Pages Over 18 Months

  1. Very well written post Mandy – it’s unusual to see such good grammar in an SEO post :-). We’ve been doing category text for well over a decade and agree it gets results. It’s definitely easier with smaller sites (100-500 categories). Larger sites might benefit from starting with auto generated text (using templates with fields that are populated with key information from the page). This then gets replaced with hand crafted content as and when it’s written.

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About The Author

A photograph of Mandy Mangold Wall standing on a Jeep Rubicon on a mountain dirt road.

Mandy Mangold

Mandy jumped into her career in the marketing world in 2011 and has been hooked ever since. She enjoys all aspects of inbound marketing, especially marketing automation, lead nurturing, and content marketing. Most of all, she enjoys helping bring clients success through their website. She is always searching for ways to grow her knowledge in a continuously transforming industry.

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