International eCommerce SEO Best Practices: 7 Strategies to Use

  1. Great insight. For international SEO, sub domain, CCTLD or sub folder. Which one is best?

    • The answer depends on a lot of factors. A subdirectory (or subfolder) would usually be preferred; it should be easier to manage and better for tracking purposes. Subdomains are often treated as entirely different domains, so you could be splitting your efforts. However, there could be platform-specific reasons to have subdomains, too.

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Sean Salamone

Sean started his career in SEO at a digital marketing agency and has never looked back. He is a data-driven marketing strategist with more than 8 years of experience who is passionate about SEO. Having worked exclusively in agencies, he has worked with clients in all different industries including healthcare, home improvement, eCommerce, automotive, IT, and many more!

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