Inflow Technical SEO Case Study: 66% Increase in Organic Traffic

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Proper Parameters Pull in More Traffic

Kent Barton, Chris Hickey, Mandy Mangold, Alex Juel, Glen McMurry of Inflow

From our Inbound Team


Increase in Organic Traffic


Result: Immediate 66 percent increase in organic traffic after technical audit parameter change recommendations are implemented

The Inflow Solution

Inflow Strategists are always excited for a technical audit challenge. It’s one of many places where our team really shines. Technical on-page SEO elements can be critical for an eCommerce site. During our audit, we found that Google was ignoring several pages with unique content because parameters had been set incorrectly. We weighed all the options and possible outcomes, and came to the conclusion that it would be best for Google to decide the parameters.

The Result

cpk 66

Immediately after implementing our technical recommendations for on-page SEO, Car Part Kings saw a 66 percent increase in organic traffic. Best of all, the increase in traffic remained sustained over time.

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