Content Marketing Case Studies - Inflow

Content Marketing Case Studies

Strategic content is a vital part of SEO, required to target top-of-funnel keywords, attract new links, and to raise your site’s overall domain authority. These case studies show a few of the ways we’ve helped clients get a handle on their content.

Posted by The Inflow Team on September 13th, 2014
Case Study: Stop Promoting, Start Connecting with your Target Audience

The Client: Gaia Gaia, formerly Gaiam TV, is a lifestyle media hub for those embracing and promoting health and growth of their body, mind and soul. The site offers several channels with programming ranging from yoga and fitness to alternative perspectives on science. Gaia came to Inflow with a blog that was filled with mostly self-promotional posts. Read More

Posted by The Inflow Team on May 10th, 2014
Case Study: Revenue Lift from Content Audition and Technical SEO

In 2011, Google released the first Panda algorithm update which was developed to reduce the prevalence of low-quality and thin content and to boost unique, relevant content in search results. Later in 2012, Google would release another update called Penguin which was aimed at decreasing search engine rankings of sites that were deemed to be Read More

Posted by The Inflow Team on February 10th, 2014
Case Study: Creativity and Sugary Sweets Help Increase Brand Awareness and Social Engagement

It can be difficult sometimes for even the best eCommerce brands to get in front of customers. Whether you’re the say-all-be-all of asphalt or the sweetest candy shop online, you’ll need a little creativity and social savvy to increase online engagement. Especially on platforms like Facebook where user attention is at a premium. We helped Read More

Posted by The Inflow Team on January 9th, 2014
Case Study: Careful and Deliberate Pruning Leads to Growth

It’s not uncommon for organizations and businesses to feel starved of content these days, but what happens when the very content they’ve created is holding back their site? When it’s time to audit your site’s content, it’s good to keep a sharp mind and a be willing to cut anything that isn’t helping your site’s Read More

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