SEO Case Studies - Inflow

SEO Case Studies

Our SEO team helps eCommerce clients solve a variety of problems. We like to start with an SEO audit to help develop strategies that will meet each client’s unique needs. The case studies below cover just a few of the successes we’ve seen while providing SEO services.

Posted by Mandy Mangold on June 5th, 2018

We often recommend creating customer buyer’s guides to our eCommerce clients — especially those who sell big purchase items or items with a more intense research process. Read More

Posted by Glen McMurry on May 14th, 2018
Beyond Transcripts: How We Grew SEO Traffic by 45.96% for a Video Platform Site

Our client could have done what many video platforms do for video SEO—post transcripts. Instead, we helped them attract brand new users by targeting ‘niche outliers.’ Read More

Posted by Chris Hickey on April 24th, 2018
Index Bloat: Why Deleting Website Pages Is Great for SEO in 2018

You might have dozens, hundreds, or thousands of low-quality pages on your site — in Google’s eyes — and might not even realize it. We call this index bloat. Read More

Posted by The Inflow Team on September 13th, 2014
Case Study: Stop Promoting, Start Connecting with your Target Audience

The Client: Gaia Gaia, formerly Gaiam TV, is a lifestyle media hub for those embracing and promoting health and growth of their body, mind and soul. The site offers several channels with programming ranging from yoga and fitness to alternative perspectives on science. Gaia came to Inflow with a blog that was filled with mostly self-promotional posts. Read More

Posted by The Inflow Team on July 10th, 2014
Case Study: Technical SEO Gets This eCommerce Site Back on Track

eCommerce platforms like Shopify, Volusion, Magento, etc. can be a fantastic starting point for new and smaller eCommerce businesses, but as your business grows, each platform’s limitations can often become increasingly apparent. Unfortunately, no platform is perfect, but there are things that can be done to prevent a platform’s limitations from limiting your site’s performance. Read More

Posted by The Inflow Team on May 10th, 2014
Case Study: Revenue Lift from Content Audition and Technical SEO

In 2011, Google released the first Panda algorithm update which was developed to reduce the prevalence of low-quality and thin content and to boost unique, relevant content in search results. Later in 2012, Google would release another update called Penguin which was aimed at decreasing search engine rankings of sites that were deemed to be Read More

Posted by The Inflow Team on April 10th, 2014
Case Study: Content and Link Clean-up Lift Revenue By 77%

It’s not uncommon for a Google algorithm update to throw your site’s SEO off track. Back when Google started releasing their Penguin and Panda updates, both of them seemed to cause some online retailers to see declines in their revenue. When this happens, it’s always a good idea to call in a team of experts Read More

Posted by The Inflow Team on February 10th, 2014
Case Study: Creativity and Sugary Sweets Help Increase Brand Awareness and Social Engagement

It can be difficult sometimes for even the best eCommerce brands to get in front of customers. Whether you’re the say-all-be-all of asphalt or the sweetest candy shop online, you’ll need a little creativity and social savvy to increase online engagement. Especially on platforms like Facebook where user attention is at a premium. We helped Read More

Posted by The Inflow Team on January 9th, 2014
Case Study: Careful and Deliberate Pruning Leads to Growth

It’s not uncommon for organizations and businesses to feel starved of content these days, but what happens when the very content they’ve created is holding back their site? When it’s time to audit your site’s content, it’s good to keep a sharp mind and a be willing to cut anything that isn’t helping your site’s Read More

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