SEO Outsourcing by Inflow: Convert. Attract. Grow
A no-nonsense eCommerce keyword research guide to catapault your products to the top of Google’s search engine results pages!
Track 30+ eCommerce metrics? That’s too many. Here’s a list with the best KPIs to focus on and the reasons why.
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In this article, we’ll show you 3 of Norton and McAfee trust seals that led to an increase in revenue. Learn more about when and how to use trust seals on your site.
McAfee Trust Seals vs Norton Trust Badges for eCommerceRead More
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Read our research about website design trends on eCommerce gallery pages — combining what we’ve learned from studying top eCommerce sites with insights from work with our clients.
CRO: 8 Design Features Top eCommerce Sites Use on Gallery Pages to Increase ConversionsRead More
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Customers have come to expect more and more info about a product before making a purchase. What customers expect from an eCommerce product page greatly depends on the norms set by popular eCommerce sites, which is why each year we analyze leading eCommerce sites across dozens of categories to identify what features and technology they’re …
These 9 eCommerce Examples Show What Top Sites Are Doing with Product Page DesignRead More
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Learn why A/B tests may give bad data about entry popups — and a better way to collect visitor info. This process is how we increased a client’s returning visitor conversions by 150%!
Entry Popups Could Be Killing Your Conversion Rate (And You Can’t Even Measure It)Read More
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Disclaimer: Yes, we’re aware of our slow site speeds right now. We’re running tests with plugins and new servers in order to get these high speeds. We’re constantly testing new things, some of them work and some of them…well, you can see. ———————————————– At Inflow, we’ve created a process that combines tools from the AMP …
RAMPT: How We Achieved a 100/100 Google Page Speed Score (And How You Can Too)Read More
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Over several months, we ran a series of conversion rate optimization (CRO) tests to improve results for Trailcam Pro—an eCommerce site that sells trail cameras. Their customers are hunters, wildlife researchers, and people looking to monitor activity around a cabin or a house. Most of their buyers are in the U.S. Of all the CRO …
Case Study: How Free Shipping and Returns Lifted Sales by 20% for this eCommerce WebsiteRead More
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As part of our continuing work tracking and compiling data about Best in Class eCommerce sites, today we’ll break down the features that make up best in class cart experiences; according to our conversion optimization best practices research. Final Pricing Available The user is able to obtain the final cost in the cart or at …
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Pagination Pagination (going to page 2, 3, and beyond) is slowly going by the wayside, and being replaced with Lazy Load (where Gallery page results appear as you scroll down). While just four of our 20 Best in Class eCommerce sites do this in 2017, last year at this time we saw just one do it, …
7 eCommerce Legacy Features You May Want to Kick to the CurbRead More
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In consulting on eCommerce sites, I get asked a lot about Best Practices. I’m happy to share what the best practices are within a given context, user scenario and industry, however I am deeply worried when reviewing sites and seeing that they are breaking conventions. Breaking a Convention, Lose lots of Money (Period) “If you …
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The New Year is here, so it’s time to start thinking of ways to make your mobile experience better for users in 2017. I’ve compiled three rather simple ways to boost your mobile growth this year. 1) Free Your Mobile Menu Don’t hide your navigation behind a mobile menu. If you do, people will never know what the …
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