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Why Content Quality Matters for Your eCommerce Website

Avatar for Tory GrayBy Tory Gray on

Do you want to keep the traffic from search engines coming to your eCommerce website?

Competing search results along with Google’s periodic updates can cause organic traffic and corresponding sales to go down:

A table with three columns labeled: 8/1/19 - 8/31/19 Clicks, 8/1/18 - 8/31/18 Clicks, Difference. Three rows of data as follows: Row 1: 8/1/19 - 8/31/19 Clicks: 38,379, 8/1/18 - 8/31/18 Clicks: 94,840, Difference: -56,461. Row 2: 8/1/19 - 8/31/19 Clicks: 1,408, 8/1/18 - 8/31/18 Clicks: 4,901, Difference: -3,493. Row 3: 8/1/19 - 8/31/19 Clicks: 3,474, 8/1/18 - 8/31/18 Clicks: 5,853, Difference: -2,379.

The image above shows the year-to-year difference …

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