Paid Search

Microsoft Bing Ads vs. Google Ads: Making the Right Choice for Your eCommerce Business

By Olivia Smith on April 6, 2022

We examine the differences between Google and Microsoft Ads to help you decide which platform is right for your eCommerce business.

By Shaun Elley (Alumni) on February 17, 2022

Which Google Ads bidding method is better for improving ROAS? Find out what discovered in this experiment.

By McKenzie Davis on February 7, 2022

Discover how to set up Bing Search and Shopping Ads for your eCommerce store to maximize your online sales.

By Caesar Barba on January 21, 2022

Should you invest in a PPC management software platform? We'll help you decide if the tools are worth it.

By McKenzie Davis on December 20, 2021

We show you how using offline conversion tracking can reveal new PPC data that's crucial to your optimization strategy.

By Neil Robertson on December 2, 2021

Discover which automated Google Ads strategies can help you gain on the competition and increase your eCommerce sales.

By Neil Robertson on November 29, 2021

Discover how to spy on your Google Ads competition with these seven tools for competitor research.

By McKenzie Davis on November 15, 2021

Download our free Google Data Studio template now to inform your SEO & PPC campaigns and drive the most revenue for your store.