Discover our favorite strategies for improving AdWords (Google Ads) eCommerce performance covering Google Shopping Ads and more. Find out the exact strategy used to maximize ROAS for our clients.
Find out how Inflow used a client’s micro conversion data to adjust paid search campaigns, leading to an almost 40% increase in site conversion rates.
Is your Google Ads campaign structure hurting your performance? Use our tool to determine whether splitting up your campaigns can increase conversion volume and traffic.
What does Google Ad’s new policy on sharing search term data mean for you? Here’s what we’ve learned from mining our client accounts.
Discover the five common failings of PPC agencies and how to perform a PPC company review in this guide to choosing your next digital marketing agency.
Find out how our free Google Shopping Insights tool can help you evaluate your seasonal performance. Use it to adjust and optimize your paid campaigns today.
The case of Shaun vs. Google automated bidding: Find out what we tested, what we learned, and how we dug into campaign performance to claim our victory!
This case study shows how eCommerce businesses can maximize profitability from PPC through data analysis. The surprising reality of eCommerce PPC is that maximizing the return on ad spend (ROAS) does not always maximize profitability.
Should you invest in a PPC management software platform? This post will help you decide if these tools are worth it.
Learn how to approach Google Ads vs Facebook Ads for your eCommerce business with this must-know strategy.