Google Ads

How to Do a Google Ads Audit: Step-by-Step Guide

By Jeremiah Zgliczynski on January 16, 2025

Identify opportunities to improve your ROAS by following our Google Ads audit process.

Your 2025 Guide to Google Ads Competitor Research: 10 Tools to Use

By Neil Robertson (Alumni) on January 9, 2025

Discover how to "spy" on your Google Ads competition with these 10 tools for competitor research.

GA4 Predictive Audiences: How to Make Them Work for Your PPC Campaigns

By Jeremiah Zgliczynski on November 26, 2024

Discover how predictive audiences work in GA4 and how to make them work for your PPC campaigns.

How to Automate Google Ads for eCommerce: 4 Winning Strategies To Try

By Mike Ryan on September 17, 2024

Discover which automated Google Ads strategies can help you gain on the competition and increase your sales.

10 Holiday PPC Advertising Strategies for 2024

By Jeremiah Zgliczynski on September 11, 2024

Get your paid search campaigns in shape with our 10 holiday PPC tips for eCommerce businesses.

Google Performance Max 101: Setting Up Your Campaigns for Success

By Mike Ryan on August 30, 2024

Learn more about Google's automated campaign type and how it's been performing for Inflow's clients in this comprehensive guide.

14 eCommerce Google Ads Strategies to Improve Your ROAS in 2024

By Shaun Elley (Alumni) on July 29, 2024

Discover our favorite strategies for improving Google Ads eCommerce performance, covering Shopping Ads, Search Ads, and more.

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