Inflow: eCommerce Marketing Agency

Paid Advertising

  • Goal Metrics and Analytics (6)
  • Paid Social (9)
  • Paid Search (11)
  • Paid Search Shopping (12)

    • Our Must-Read Posts About Paid Advertising

    Guide to Using Facebook Business Manager

    Facebook launched Business Manager to help companies manage and organize their Facebook Pages and advertising accounts without being tied only to an individual personal account. Facebook Business Manager is a free tool developed by Facebook to allow businesses and agencies to securely manage their company’s Pages, ad accounts, catalogs and pixels in one place, without …

    16 AdWords (Google Ads) eCommerce Strategies to Maximize ROAS

    Discover our favorite strategies for improving AdWords (Google Ads) eCommerce performance covering Google Shopping Ads and more. Find out the exact strategy used to maximize ROAS for our clients.

    More of Our Favorite Posts About Paid Advertising

    [Case Study] Our Winning PPC Strategy for eCommerce: How We Increased Our ROAS for Google Ads by 76%

    Our Winning PPC Strategy for eCommerce: How We Increased Google Ads ROAS by 76%

    Facebook Ads for Furniture eCommerce Site Case Study: ROAS From 0 to 29.5 in 3 Months

    Facebook Ads for Furniture eCommerce Site Case Study: ROAS From 0 to 29.5 in 3 Months

    Google Shopping: How to Set Up, Optimize, and Execute Your Campaigns

    Google Shopping Feed Optimization: Improve Your Ad Performance with a Quality Product Data Feed

    Google Shopping Feed Optimization: Improve Your Ad Performance with a Quality Product Data Feed

    Our most recent Posts About Paid Advertising

    Guide to Using Facebook Business Manager

    Posted By Shaun Elley on

    Facebook launched Business Manager to help companies manage and organize their Facebook Pages and advertising accounts without being tied only to an individual personal account. Facebook Business Manager is a free tool developed by Facebook to allow businesses and agencies to securely manage their company’s Pages, ad accounts, catalogs and pixels in one place, without …

    Guide to Using Facebook Business ManagerRead More

    How We Lowered Cost Per Acquisition from $47 to $9 in a Google Shopping Campaign (Using Audience Lists and Retargeting)

    Posted By Ariel Steeber on

    We lowered cost per acquisition from $46 to $7 using a Google Shopping Campaign for one of our clients. We also increased ROAS from 395% to 1019%. Here’s exactly how we did it.

    How We Lowered Cost Per Acquisition from $47 to $9 in a Google Shopping Campaign (Using Audience Lists and Retargeting)Read More

    You’re Probably Overspending on Branded Search Campaigns in Google (and Don’t Even Know It)

    Posted By Neil Robertson on

    Many businesses inadvertently get in their own way and overspend on both branded search campaigns and general campaigns. The good news is: finding and fixing this issue is a straightforward process. In this article, we’re going to show you how to see if you’re accidentally overspending on campaigns (and how to fix it).

    You’re Probably Overspending on Branded Search Campaigns in Google (and Don’t Even Know It)Read More

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