Social Media Advertising

TikTok for eCommerce: Should Your Online Store Jump on the Bandwagon?

By Kelsie McDuffie on December 5, 2022

Learn if your brand should join the TikTok craze based on our experts' list of pros and cons to consider.

Filed Under: Social Media Advertising, eCommerce Strategy, Digital Marketing Trends

By Kelsie McDuffie December 5, 2022

Beat iOS 14.5 Data Restrictions with these Social Tracking Solutions

By Jen Holzman on November 21, 2022

With the challenges of iOS 14.5, learn how to collect first-party data for your social campaigns moving forward with these recommended solutions.

Filed Under: Facebook/Instagram (Meta), Social Media Advertising, Digital Marketing Trends

By Jen Holzman November 21, 2022

How to Create an Effective Facebook Ad: 3 Tips for Success

By Andrew Halfman (Alumni) on June 24, 2022

Set your Facebook Ads up for success by keeping three factors in mind — and following our helpful guide.

Filed Under: Social Media Advertising

By Andrew Halfman (Alumni) June 24, 2022

7 eCommerce Facebook Ad Examples & Actionable Strategies for 2022

By Mike Belasco on June 13, 2022

Read our report of Facebook Ads run by top eCommerce brands to discover the trends and strategies your online business should be following.

Filed Under: Paid Search Advertising, Social Media Advertising

By Mike Belasco June 13, 2022

How to Use Facebook for eCommerce: 10 Expert Strategies

By Mike Belasco on May 16, 2022

Learn how to increase your online sales with our strategies for eCommerce marketing on Facebook.

Filed Under: Social Media Advertising

By Mike Belasco May 16, 2022

Create a Winning Facebook Ad Testing Strategy: How to A/B Test

By Corey Bennett on April 25, 2022

Learn how to run successful Facebook A/B tests to maximize your eCommerce ad spend.

Filed Under: Paid Search Advertising, Social Media Advertising

By Corey Bennett April 25, 2022

Making the Quick Sale in a Crowded Social Space: Case Study

By Corey Bennett on March 7, 2022

Wondering how to stand out and make a quick sale to increasingly distracted social customers? Read our full case study for tips from our team.

Filed Under: Social Media Advertising, Case Studies

By Corey Bennett March 7, 2022

What is Facebook Business Manager? How to Configure the Settings

By Shaun Elley (Alumni) on February 24, 2022

Discover what Facebook Business Manager is, how it works, and how to best configure the settings for maximum online exposure in our complete guide.

Filed Under: Paid Search Advertising, Social Media Advertising

By Shaun Elley (Alumni) February 24, 2022

Organic vs. Paid Social: Which for Your eCommerce Business?

By Corey Bennett on February 14, 2022

We review the differences between organic vs. paid social media, how to tell which is right for your eCommerce business, and when to consider using both.

Filed Under: Social Media Advertising, eCommerce Strategy

By Corey Bennett February 14, 2022

Complete Guide to Social Media Advertising and Customer Loyalty

By Corey Bennett on January 24, 2022

Social media advertising isn't just for driving sales. Discover our strategies for building brand loyalty that keeps your customers coming back for more.

Filed Under: Social Media Advertising

By Corey Bennett January 24, 2022