eCommerce Marketing and SEO Blog - Inflow

eCommerce Marketing

eCommerce marketing is what we do, which includes SEO, CRO, PPC, social, marketing automation, email, etc. The posts below are chock-full of useful eCommerce marketing tips, news, strategies and tactics. Enjoy!

Posted by Caesar Barba on May 3rd, 2019

In this guide, we’re diving into Google Shopping campaign setup and execution. Here we’ll teach you the nuts and bolts of setting up, optimizing, and executing your ads campaigns. Read More

Posted by Shaun Elley on April 16th, 2019

Discover our favorite strategies for improving AdWords (Google Ads) eCommerce performance covering Google Shopping Ads and more. Find out the exact strategy used to maximize ROAS for our clients. Read More

Posted by Tory Gray on March 26th, 2019

A professional SEO consultant on how to scale content production (in particular for eCommerce websites) while still maintaining quality standards and complying with Google’s E-A-T. Read More

Posted by Michael Kuehn on March 5th, 2019

In 2019, you can’t be “Best-in-Class” if you have major discrepancies between your desktop and mobile site. This year’s report combines mobile and desktop into a single 154-point matrix breaking down the most important features an eCommerce site should have in 2019. Read More

Posted by Neil Robertson on February 27th, 2019

Are eCommerce companies too reliant on paid ads? Will they saturate their market? Our paid marketing team weighs in on these questions. Read More

Posted by Forrest Dombrow on December 26th, 2018

What would it look like to find the best eCommerce agency for your company? What signals would you look for to decide if they were delivering value? Read More

Posted by Tommy Bailey on December 18th, 2018

Simms Fishing uses a variety of eCommerce branding strategies to command some of the highest prices in its market. Read more about their success! Read More

Posted by Michael Kuehn on November 20th, 2018

The BBB trust seal decreased conversions of our eCommerce client, per recent tests. Our hypothesis why: customer star reviews on business profiles. Read More

Posted by Devon Cox on November 6th, 2018

Why we don’t recommend split testing and other best practices for eCommerce website redesigns. Read More

Posted by Dan Kern on October 30th, 2018

Looking for actionable tips for SEO eCommerce Copywriting? Improve your product & category pages with dynamic descriptions. Find out how. Read More

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